Rooted Business

Unlocking the Zone of Possibility: Break Free from Limiting Beliefs
In this episode, LB shares a personal journey of overcoming limiting beliefs about success and dives deep into the concept of the 'Zone of Possibility.' She discusses how often people, including herself, feel that success is out of reach and attribute it to luck rather than effort. Through relatable anecdotes, LB illustrates how shifting from a mindset of hopelessness to one where success seems possible can drastically change personal and professional outcomes. She emphasizes the importance of incremental actions, continuous learning, and the power of belief in achieving one's goals. LB encourages listeners to challenge their negative self-talk, embrace new possibilities, and take actionable steps toward building their desired future.
 
00:00 Introduction: Overcoming Limiting Beliefs
01:12 Witnessing Others' Success
05:04 The Zone of Possibility
08:00 Practical Steps to Embrace Possibility
12:04 Mindset and Action
19:48 Empowerment Through Choice
22:59 Conclusion: Embracing Growth
 
WANT TO BE COACHED BY LESLIE? Join her business GROUP membership here : https://www.patreon.com/LeslieBurris?utm_campaign=creatorshare_creator 
WANT 1:1 COACHING?
EMAIL LB AT HELLO@LESLIEBURRIS.com 
FOLLOW LB ON INSTAGRAM: www.instagram.com/leslie__burris
 
 
*** This video contains music from Shutterstock, licensed by Splice video editing app. ***

Overcoming the Fear of Going Live: Key Strategies and Insights
In this episode, the speaker discusses the journey and benefits of going live on social media platforms, drawing from personal experiences since 2016. They emphasize the importance of authenticity, courage, and audience engagement, while sharing practical tips for handling technical difficulties, preparing content, and building confidence. The speaker also addresses common fears and barriers, such as the concern of not having an audience or dealing with trolls. By encouraging viewers to take action and practice going live, they aim to inspire others to enhance their online presence and build trust with their audience.
 
00:00 Introduction: Is Going Live Worth It?
00:19 My First Live Experience
01:06 Common Questions About Going Live
02:29 The Importance of Authenticity
05:43 Overcoming Fear and Technical Difficulties
21:24 Engaging with Your Audience
24:32 Dealing with Trolls and Negative Comments
28:36 The Benefits of Going Live
29:55 Conclusion: Embrace the Challenge
 
WANT TO BE COACHED BY LESLIE? Join her business GROUP membership here : https://www.patreon.com/LeslieBurris?utm_campaign=creatorshare_creator 
WANT 1:1 COACHING?
EMAIL LB AT HELLO@LESLIEBURRIS.com 
FOLLOW LB ON INSTAGRAM: www.instagram.com/leslie__burris
 
 
*** This video contains music from Shutterstock, licensed by Splice video editing app. ***

Mastering Time Management as a Busy Parent and Entrepreneur
In this episode, the host tackles the critical subject of time management, a frequent inquiry from her audience. As a mother of seven and a successful business owner, she shares her unique strategies for balancing family responsibilities and running a six-figure business. Key points include the concept of 'collapsing time,' effective use of time blocking, habit stacking, and the importance of setting clear priorities. She emphasizes the value of documenting and sharing everyday activities as content, involving children in daily routines, and staying flexible in the face of unexpected interruptions. Additionally, she discusses her approach to long-term projects, advocating for grace, patience, and looking at larger time frames rather than immediate results.
 
00:00 Introduction to Time Management
00:52 Balancing Family and Business 04:21 Time Blocking Techniques
06:28 Habit Stacking for Efficiency
12:54 Handling Interruptions and Emergencies
14:57 Setting Boundaries and Prioritizing Self-Care
20:26 Involving Children in Daily Routines
21:36 Common Time Management Mistakes
24:50 Planning for Long-Term Projects 29:55 Conclusion and Community Engagement
WANT TO BE COACHED BY LESLIE? Join her business GROUP membership here : https://www.patreon.com/LeslieBurris?utm_campaign=creatorshare_creator 
WANT 1:1 COACHING?
EMAIL LB AT HELLO@LESLIEBURRIS.com 
FOLLOW LB ON INSTAGRAM: www.instagram.com/leslie__burris
 
 
*** This video contains music from Shutterstock, licensed by Splice video editing app. ***

The Difference Between Sales, Marketing, and Branding: Making the Shift
 
In this episode, the host shares insights on the differences between sales, marketing, and branding, based on personal experience in the network marketing industry. Originally starting with selling essential oils in 2016, the host explains the challenges faced with direct sales and the lack of engagement on product-centric posts. A pivotal change around 2017-2018 led to a focus on building and serving an audience, creating a personal brand that naturally attracts customers. The episode dives into the benefits of shifting from traditional sales tactics to a marketing strategy centered on audience engagement, trust-building, and long-term growth. Listeners are encouraged to think about their own approach and consider making a similar shift to achieve better results and sustainability in their business ventures.
 
00:00 Introduction: Sales vs. Marketing and Branding
00:20 My Journey in Network Marketing
02:10 The Shift from Selling to Branding
03:54 Understanding Audience Engagement
05:48 The Long Game: Building a Personal Brand
09:35 Trends and Market Adaptation 12:38 The Power of Personal Branding
25:06 Conclusion: Embracing the Branding Strategy
 
WANT TO BE COACHED BY LESLIE? Join her business GROUP membership here : https://www.patreon.com/LeslieBurris?utm_campaign=creatorshare_creator 
WANT 1:1 COACHING?
EMAIL LB AT HELLO@LESLIEBURRIS.com 
FOLLOW LB ON INSTAGRAM: www.instagram.com/leslie__burris
 
 
*** This video contains music from Shutterstock, licensed by Splice video editing app. ***

The Power of Growing Your Audience: A Personal Story
In this episode, we dive into the importance of growing your audience and how it can be a game-changer for your endeavors. Using a personal anecdote involving a conversation with her daughter, Fallon, the speaker illustrates how even a small increase in audience size can significantly impact sales. The narrative emphasizes that your audience is a crucial asset and advocates for the benefits of reaching out to more people.
 
00:00 The Importance of Growing Your Audience
00:19 A Lesson in Audience Value
 
WANT TO BE COACHED BY LESLIE? Join her business GROUP membership here : https://www.patreon.com/LeslieBurris?utm_campaign=creatorshare_creator 
WANT 1:1 COACHING?
EMAIL LB AT HELLO@LESLIEBURRIS.com 
FOLLOW LB ON INSTAGRAM: www.instagram.com/leslie__burris
 
 
 
*** This video contains music from Shutterstock, licensed by Splice video editing app. ***

The Wizard of Oz Marketing Plan: Embracing Your Personal Brand Journey
In this inaugural episode of 'Rooted Business,' host Leslie, a certified coach with 10 years of experience in sales and marketing, introduces a unique marketing philosophy inspired by 'The Wizard of Oz.' She discusses the roles of Glinda, Dorothy, and the Wicked Witch of the West as analogies for different aspects of personal branding and audience engagement. Leslie emphasizes the importance of authenticity, serving your audience, and recognizing the human elements in business. She encourages listeners to balance being a confident guide like Glinda, while also embracing their vulnerabilities like Dorothy, and avoiding negative tendencies symbolized by the Wicked Witch of the West. Her goal is to help Christian entrepreneurs grow their audience and income in a way that feels authentic and glorifying to God.
00:00 Introduction to Rooted Business
00:29 Growing Your Audience Authentically
01:37 The Wizard of Oz Analogy
04:49 Understanding Your Personal Brand
08:17 Balancing Glinda and Dorothy
18:56 Dealing with the Wicked Witch of the West
25:55 Practical Tips for the Week
31:42 Conclusion and Next Steps
 
WANT TO BE COACHED BY LESLIE? Join her business GROUP membership here : https://www.patreon.com/LeslieBurris?utm_campaign=creatorshare_creator 
WANT 1:1 COACHING?
EMAIL LB AT HELLO@LESLIEBURRIS.com 
FOLLOW LB ON INSTAGRAM: www.instagram.com/leslie__burris
 
 
 
** This video contains music from Shutterstock, licensed by Splice video editing app. **